The Invisible Festival with Spotify - Less than 24 hours to go!

The Invisible Festival starts tomorrow (08.08.09 - 09.08.09), and is hoping to not only generate a lot of buzz, but raise money for Cancer Research UK. With the help of Spotify The Invisible Festival is an online virtual music festival hosted by the general public, which as the site explains is 'the world’s only 100% mud free, crowd-free, rain-free, tout-free, queue-free, free-free virtual festival'. To get involved users need to:

1) Download Spotify
2) Invite their friends over
3) Have a festival



Pic 1 - The Invisible Festival

Throughout the weekend users can download playlists put together by various artists, as well as following others on Twitter, and downloading content such as wristband to give to everyone at their festival. The site also includes recipes for cocktails, and easy to serve up food so no-one goes hungry.



Pic 2 - The Invisible Festival - Wristbands


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Coca Cola: Coke Creatures Website

As part their ongoing Open Happiness campaign, Coca Cola have been running the Coke Creatures website which supports the ongoing TV ad. The TV ad (below) features a collection of weird creatures which sit in a organ singing as Coke is squirted into their mouths.



Video - Coke Creatures Ad "Yeah yeah yeah, La la la"


Coke Creatures is effectively a replication of the organ from the ad, using the numbered keys on the users keyboard to play. Aside from other content such as videos, an interview with Calvin Harris (responsible for the music), wallpapers, screensavers etc, there is also a widget allow everyone to input the Coke Creatures organ on their Facebook (below).



Widget - Coke Creatures Organ


Thanks to Lauren, Ellie and George for pointing this in my direction!!

Axe - 'Double Pits to Chesty' Viral and iPhone App

As part of the recent 'Double Pits to Chesty' campaign, Axe have released a series of videos, the latest of which is battle of the skaters, which sees Ryan Sheckler, Greg Lutzka and Jereme Rogers in a quest for one upmanship. To achieve this they attempt the 'Double Pits to Chesty' a move that involves spraying yourself under the arms and across the body!



Video - Ryan Sheckler Axe Skate Film Double Pits to Chesty - Trailer


To also support the campaign Axe have launched the 'Axe Pogo Extreme' iPhone App. The free application is a ridiculously addictive game, where the user is tasked with bouncing upwards to collect Axe cans using the iPhone's accelerometer functionality while pulling off tricks in order to win the girls heart (well the girl on that level anyway)!



Pic 1 - 'Axe Pogo Extreme' iPhone App


Users can also play a freeplay mode which enables them to connect to Facebook to share their scores among their friends.



Pic 2 - 'Axe Pogo Extreme' iPhone App


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Top Gear Fake VW Scirocco Ads

For anyone who like me either missed this the first time round, is yet to catch up with their Sky Plus, or just plain want to see it again, here are the attempts of Jeremy Clarkson and James May creating their own VW Scirocco TV ads.



Video - Top Gear Fake VW Scirocco Ads


My personal favourite is the first one... although I'm not sure why!

Microsoft - 'Megawoosh' Biggest Waterslide Stunt Viral

I have just seen the latest online video 'viral' for Microsoft project management tools. The video features Bruno Kammerl, an Austrian engineer, who has apparently built the largest waterslide on the planet. Shown below we see Bruno flying down the side of a hill launching off a ramp, and into a paddling pool.



Video - Bruno Kammerl - Biggest Waterslide Stunt Viral


Similarly to the Samsung BaaStuds Sheep LED video, I'm sure this will face the whole is it real, isn't it real debate, but either way it's still pretty impressive... and I want a go!


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'Going Google' Campaign

So what do you get when you pick a fight with Google? Well I think Microsoft are about to find out! Aside from the below billboards which is part of a new 'Going Google' campaign designed to show everyone of the benefits of using Google apps over Microsoft Office, there will also be a letter writing campaign and hashtag assult via @Googleatwork to boot.



Video - 'Going Google' Billboard: To give a new message about Google apps everyday for a month



Via Tech Crunch

OXO Factor.com Competition

It's that time again, the X-Factor is nearly upon us, and now it's the turn of the the viewing public and their families to show us what they've got. OXO have launched the OXO Factor competition, giving one family the chance to have their self made ad appear on TV on the night of the X-Factor final, as well as £10,000.





To tie in with the launch of the competition the famous cube is undergoing a redisign and will become 'X' shaped (apparently allowing it to crumble easier)! Finally someone answered my letter!!