YouTube Desperados Experience and other Channel examples

Now I'm a big fan of brands making the most of their YouTube channel to engage their users, and this time it is Tequila flavoured beer brand Desperdos who have created the Desperados Experience. After entering their age upon entry to the channel users enter a fully interactive party, where they are prompted to play with the music, knock down walls, and hook up to Facebook connect to personalise their experience. This is definitely worth checking out if you haven't already and can be found here: www.youtube.com/user/desperados

Pic 1 - YouTube Desperados Experience

Pic 2 - YouTube Desperados Experience


If you like that there are some other examples here: SchickHydro, Kitkat



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Volkswagen Black Beetle YouTube Takeover.. and others

Maybe not a post for those who are not a fan of creepy crawlies, however a great example of another YouTube takeover for the VW Black Beetle. The video takeover which can be viewed at youtube.com/blackbeetle and acts as an extension to their fantastically popular Super Bowl commercial showing a beetle running around the undergrowth past the other traffic, knocking down the screen and disrupting the other insects as it goes. I have included the ad under the screenshot below for those who have not seen it.



Pic - Volkswagen Black Beetle YouTube Takeover


Video - Volkswagen Commercial: Black Beetle

Also look out for the dragonfly which follows your cursor around after the video, a nice touch I think.


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Braquo: YouTube/ MSN Homepage Takeovers

In the past we have seen a number of innovative homepage takeovers, and lets be honest when executed well, who could get tired of them. Yes okay production budget may get pushed a little, but I am sure the click throughs and PR off the back of them make the whole thing worth while. Anyway, getting back to the point, the latest example of one of these fantastic homepage dominations is for Braquo a new French crime TV series. Definitely worth checking out if you haven't seen it already.


Video 1 - Braquo: YouTube Homepage Takeover



Video 2 - Braquo: MSN Homepage Takeover


For all of you out there that are thinking, like me "that's pretty cool",here is a previous example I have posted about: Wario Land: Shake it YouTube video

Batman: The Dark Knight Hompage Takeover

Here is a good example of a homepage takeover for the recent Batman: The Dark Knight movie, which just goes to show how impactful online display can be when handled correctly. Definitely worth checking out.