YouTube Desperados Experience and other Channel examples

Now I'm a big fan of brands making the most of their YouTube channel to engage their users, and this time it is Tequila flavoured beer brand Desperdos who have created the Desperados Experience. After entering their age upon entry to the channel users enter a fully interactive party, where they are prompted to play with the music, knock down walls, and hook up to Facebook connect to personalise their experience. This is definitely worth checking out if you haven't already and can be found here: www.youtube.com/user/desperados

Pic 1 - YouTube Desperados Experience

Pic 2 - YouTube Desperados Experience


If you like that there are some other examples here: SchickHydro, Kitkat



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Volkswagen Black Beetle YouTube Takeover.. and others

Maybe not a post for those who are not a fan of creepy crawlies, however a great example of another YouTube takeover for the VW Black Beetle. The video takeover which can be viewed at youtube.com/blackbeetle and acts as an extension to their fantastically popular Super Bowl commercial showing a beetle running around the undergrowth past the other traffic, knocking down the screen and disrupting the other insects as it goes. I have included the ad under the screenshot below for those who have not seen it.



Pic - Volkswagen Black Beetle YouTube Takeover


Video - Volkswagen Commercial: Black Beetle

Also look out for the dragonfly which follows your cursor around after the video, a nice touch I think.


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Britain's Got Talent 2011 YouTube Competition

Once again Britain's Got Talent is nearly upon us, and this year to ensure they continue to recruit the best the UK has to offer a competition will be held on YouTube giving a handful of people the chance to audition in front of the judges. Users are being asked to upload themselves and their unique talents to YouTube via the Britain's Got Talent channel by the 24th March to be in with a chance of winning.


Video - Britain's Got Talent Entry Competition

I think this a great extension to an already very successful programme, and like it or not, it is always a positive move when fresh ideas can be introduced in order to keep viewers engaged in the format before people have a chance to get bored. Although this recruitment process is nothing new and has been done many times before, it is becoming increasingly important for channels such as ITV to build upon the content they have in order to prolong the talkability of shows like Britain's Got Talent.


Pic - Britain's Got Talent 2011 YouTube Channel

BT Chat for Change - Comic Relief Video

Comic Relief is here once again, and as one of the sponsors, BT is calling upon everyone to get involved and do their bit. Friday 18th February is 'BT Chat for Change' day and they will donate 1p to Comic Relief for every BT home landline call.


Video - BT Chat for Change


1. Other ways to get involved including retweeting the following: BT will donate 1p to Comic Relief for every BT home landline call on Feb 18. Call someone with a joke to take part! #BTChatforChange www.facebook.com/BTchatforchange

OR...

2. Visiting - facebook.com/BTchatforchange

OR...

3. Sharing the promotional video above


Thanks!

YouTube - Over 35 Hours of Video Uploaded Every Minute

The title pretty much sums this post up, that's right now there is over a day's worth of video uploaded to YouTube every minute... Over 35 Minutes according to the YouTube Blog! Now I could go into everything you could do in 35 hours, but I'm not going to... If you really do want this information check, out the original post here.



Pic - YouTube - Over 35 Hours of Video Uploaded Every Minute

A life on Facebook

A pretty cool video outlining a life through the eyes of a user account on Facebook...


Video - A life on Facebook

Page 3 Spoof Old Spice Ad - The woman you'd love your woman to be like

A couple of weeks ago I mentioned that Sesame Street released their own take on the viral smash hit made famous by Isaiah Mustafa, well now The Sun newspaper have given us their own take on the ad. Although everyone maybe a little over this whole parody by now, I'm sure gentlemen YouTube viewers and reader of The Sun will not resist a peek at this surprisingly tame (by that I mean YouTube friendly) version titled - The woman you'd love your woman to be like (Below).



Video - Page 3 - the woman you'd love your woman to be like



Pic - Page 3's Rosie Video - Page 3 - the woman you'd love your woman to be like

Sesame Street Spoofs The Old Spice Guy

It was only a matter of time after all of the spoofs released of the Old Spice 'the man your man could smell like' ad over the year, before someone like Sesame Street released their own take on the viral smash hit made famous by Isaiah Mustafa. So here it is for all of those who have not seen it yet!


Video - Smell Like A Monster Sesame Street Spoofs The Old Spice Guy

YouTube Brand Channel Examples

After recently attending a YouTube presentation we were taken through a number of best in class examples of brands which are leading the way with their brand channels, all of which are well worth highlighting and checking out if you have a spare minute or two.

1. Carphone Warehouse - Eye Openers
This was a great example due to the fact that the videos are populated by the staff of each store, showing off to users the expertise of their employees. Videos are broken down by mobile model and give simplistic reviews, allowing viewers to use the integrated channel search bar to find their desired phone. There are also additional tabs such as Top Tips, Wow me, and Demos to further inform users to find out more. Carphone Warehouse - Eye Openers

Continue reading...

Hunter Shoots a bear - The Tippexperience, YouTube Interactive Video

Tippex have released a YouTube campaign which really shows that there are no limits with how far you can push YouTube if you really want to. The Tippexperience 'Hunter Shoots a bear' starts with a video which gives the users a choice as to how the story plays out, via Annotations. It then progresses into an overlay which gives the viewer the chance to type in how the story continues (better shown by watching the video below).



Video - NSFW. A hunter shoots a bear!


The videos vary depending on what you type in, and spoof some very popular memes such as Surprised Kitty shown in one of the pictures below.


Pic 1 - Tippexperience: A hunter shoots a bear!


Pic 2 - Tippexperience: A hunter shoots a bear!


This is definitely worth checking out, and perhaps my favourite example of a creative YouTube video to date, to put it simply 'I love this'!!


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The Expendables YouTube Takeover... and other brand examples

The Expendables YouTube Takeover... and other brand examples

This week to promote the launch of the new The Expendables movie a video with a difference has blasted onto YouTube, showing what a brand can do when pushing the site to its limits. The video shows an interview with Sly himself, before all hell breaks loose resulting in Mr. Stallone destroying the page with his trusty bazooka.


Pic - The Expendables YouTube Takeover

There have been a few examples over the years of brands pushing YouTube to its limits (URL's of which I've included below), but I really like the way this incorporates a response mechanism in this example by means of Twitter, Facebook, and email, but also allows you to buy tickets for the movie by entering a Zip Code (US only). You can view the full The Expendables Youtube video here: www.youtube.com/expendables


Via Nick Burcher!!


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Double Rainbow meme in Frontierville

The Double Rainbow meme of the moment first immortalised in the below 'amazing' remix, has now been added to the social game FrontierVille. The game from the creators of FarmVille added the meme on the back of the storming viral effect it has had over the last week or so. Users playing the game can purchase the Double Rainbow item using in-game currency to brighten up their frontier.


Pic - Double Rainbow meme available to purchase in Frontierville


The original video shows YouTube user Paul Vasquez marveling over twin rainbows in Yosemite National Park, and became an overnight viral hit with the video already achieving just under 9 million views.



Video - DOUBLE RAINBOW SONG!!


Via

Cadbury create first round YouTube player

Cadbury Australia have collaborated with YouTube to launch their Cadbury Rollpack, by creating the first circular round YouTube player. As shown in the picture below the fully playable video is everything you would normally see on the site, with the exception of being a completely different shape.



Pic - Cadbury create first circular YouTube player


Although this is nothing more than another quirky execution for Cadbury's Glass and a Half Full Productions branding activity, I still think it's pretty cool and another good example of using YouTube in an innovative way.

Click here to view the YouTube Cadbury player!!


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Lady Gaga “Bad Romance” #1 Most Viewed Video on YouTube

Yes it's true, "Charlie Bit My Finger” (178,817,675 Views at time of post) has been momentarily knocked off the top spot as YouTube's most viewed video, being replaced by Lady Gaga's "Bad Romance" (179,488,267 Views at time of post). Both videos have currently achieved just under 180 million total views, with Mashable reporting a difference of just 400,000 views. Although this will probably not be the case for very long, it is certainly impressive to see someone like Lady Gaga, with such a Marmite like view from the public achieve arguably the most popular music video online of all time. Both videos can be seen below.



Video - Lady Gaga “Bad Romance” (179,488,267 Views at time of post)



Video - Charlie bit my finger - again! (178,817,675 Views at time of post)


What's also interesting is the abuse that Gaga's little monsters are posting on the "Charlie Bit My Finger” video, it really is amusing how things kick off. I wonder whether this now means that little Charlie needs to give back the coveted 'Rude Tube' trophy back to Mr. Zane? Probably not, but paints a nice picture!

Merton the Chatroulette Piano Improv - Chatroulette viral craze

For anyone who has been hearing about the social chat craze Chatroulette, and can't quite see the appeal of 'connecting' with a complete stranger (normally one who is only there to flash the poor soul on the other end of the camera), there is now a Chatroulette viral sensation who may make you sit up and question your initial view. Merton the Chatroulette Piano Improv sits in his hood playing exactly what he sees into the camera, and has been gathering a mass of views, and fans over the last week or so.


Video 1 - Merton the Chatroulette Piano Improv

As Mashable reports, originally pulled “due to terms of use violation”, the edited version (above), has also appeared on a number of YouTube Podcast favourites, blogs, and articles, helping it gather even more momentum. So much so that Mashable recorded the below uncut interview with Merton, for anyone following the Chatroulette sensation.


Video 2 - Merton the Chatroulette Piano Improv Interview


Enjoy!!

Google Facts and Figures - as presented by Pingdom

This is a really nice one-stop-shop of all you could wish to know about Google, posted by Nick Burcher (Post found here), I felt compelled to have this for my own record. The information covers not only stats about Google Search, but a timeline, people, Money, and other product such as YouTube, Android, Blogger and Gmail to name just a few.





Image originally posted & Created by Pingdom - Google facts and figures (massive infographic)

YouTube pulls orginal Rickroll Video!

Today a little piece of internet history died, Gizmodo reports that the original Rickroll Video (which has achieved over 30 million views to date) has been pulled by YouTube sparking an online protest. Apparently Sony BMG have requested that the video of Rick Astley's "Never Gonna Give You Up" has to be pulled due to terms of violation.


Pic - YouTube Rick Astley's "Never Gonna Give You Up" Pulled

It will now be interesting to see how the YouTube community reacts, as we saw last May with the 'porn day' carpet bombing of elicit videos to the site, shows just how devious users of the video site can be when they want to be.

The original article can be found here: YouTube Pulls the Original Rickroll Video, Spurring Inevitable Wave of Protest Rickrolls


Update: Mashable has since reported that upon contacting YouTube, they have been told that the revomal of video was in fact a mistake and the video should now be back as normal. This is a good thing, and so says the internet:

Mashable - YouTube: Rickroll Removal Was a Mistake
Nick Burcher - Rick Astley is back! (YouTube restores original RickRoll video)



Video - Rick Astley "Never Gonna Give You Up"


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Barclaycard Rollercoster advert launched online

Recently you would have seen that Barclaycard has revealed their anticipated sequel to it's waterslide commercial, which takes place on a rollercoaster. The four week campaign was actually launched online on YouTube and Barclaycard’s Facebook page on Friday 22nd January with a 60 second advert, with it played on air on Saturday 24 January on ITV1.





And yes before you all ask following on from the success of the Waterslide iPhone game, Barclaycard will launch a Rollercoaster download game later in the year.


Cheers to Dan and Scarlett for the info!!

Braquo: YouTube/ MSN Homepage Takeovers

In the past we have seen a number of innovative homepage takeovers, and lets be honest when executed well, who could get tired of them. Yes okay production budget may get pushed a little, but I am sure the click throughs and PR off the back of them make the whole thing worth while. Anyway, getting back to the point, the latest example of one of these fantastic homepage dominations is for Braquo a new French crime TV series. Definitely worth checking out if you haven't seen it already.


Video 1 - Braquo: YouTube Homepage Takeover



Video 2 - Braquo: MSN Homepage Takeover


For all of you out there that are thinking, like me "that's pretty cool",here is a previous example I have posted about: Wario Land: Shake it YouTube video

Top 100 Greatest Youtube Hits - In 4 Minutes

If you have been living in a cave for the past few years, this is the perfect catch up video to get you up to speed on what everyone's been talking about. A fantastic compilation of Youtube hits crammed together for your enjoyment.



Video - 100 Greatest Hits of Youtube in 4 Minutes


The full list is rather epic, with videos on there which I haven't seen in ages, and very much enjoyed seeing again (Especially Leeroy Jenkins I must add). The full list can be viewed on the original YouTube page here - Full List


Nice work Hadouken, and HT to Nick Burcher