This is a slightly random one for me, mainly because I'm not a huge fan of surprises. This latest mystery outdoor campaign of which all agencies involved are apparently sworn to secrecy (according to Twitter) is no different, and although I'm sure it will drive us all crazy, will, like the Times 'Mystery Black Poster Campaign', get us all blogging and tweeting like no-bodies business. The posters consist of some rather stunning although controversial images (shown below), with a very 'Dove' (Unilever rather than the bird) like question posed to the onlooker. Directing people simply to the website 'www.timetoconsider.co.uk' when they are greeted with further images, and an opportunity to comment with their views.
Time to consider - Hunting 'Birthright or Brutality?'
Time to consider - Chickens 'Justifiable Cruelty?'
Time to consider - Old Man 'Pity or Pitiful?'
Time to consider - Tanks 'Deterrent or Provocation?'
It will be interesting to see once again how this plays out, especially as every day more and more of us are becoming further established within the blogging and social communities of which we integrate within our everyday routine, as well as the tools and services available to us to help us do this. Will this create the same stir as the Times campaign did? I don't know, but it will be fun finding out.
Showing posts with label Timetoconsider. Show all posts
Showing posts with label Timetoconsider. Show all posts
Tuesday, 21 April 2009
TimeToConsider.co.uk - Mysterious Poster Campaign hits the Capital... again!
Labels:
Online,
OOH,
Outdoor,
Timetoconsider,
Website
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