Friday, 22 August 2008

Will Harry date Sally? – You decide!!

Yahoo have just launched the first UK interactive mobile series, based on the very simple idea of boy meets girl, boy fancies girl, and then thousands of people voting to decide upon their future together.

The series points out how a person’s life can be enhanced by the mobile phone, and the technologies now available. The first episode is available form willharrydatesally, but will continue only on mobile, with viewers voting on the direction of the series, contributing their ideas, and even scripts.

This is a great idea, although I have read many a past effort to launch mobile series with little success. I guess only time will tell, and with Yahoo in the driving seat, and the continuous launch of newer, faster mobiles, it has every chance of being a hit.