Tuesday, 24 February 2009

New Milk Matters Cravendale Campaign

As a big fan of the random humour, captivating websites and creative I am very happy to see that Cravendale are back with a new campaign. The campaign sees the return of the wacky humour, with a redesigned website featuring all of our favourite characters, including the cow, cyclist, and pirate.

The campaign broke this week with a Brand republic reporting a £10 million campaign which launched this week with the first of three executions. The new look Milk Matters website includes everything from Games, Downloadable content, Previous Campaigns, and a 'Make the Tea' function.