Friday, 6 February 2009

Barclaycard Waterslide Advert Competition

Barclaycard have decided to take their recent waterslide campaign to the next level, by launching a competition for the public to spoof their ad. A Barclaycard Waterslide YouTube channel has been set up with a video which sets the benchmark for the entries (Shown below).

Those wishing to enter must create their own version of the waterslide advert, film it, then upload it to the channel by the 8th March. YouTube’s viewers will then vote from the 9th March in order to decide a winner, and send them for a once in a lifetime trip around the world visiting the five fastest, highest and scariest waterslides ever built. There are also additional features to keep users engaged including a rather addictive waterslide game, and of course the videos which have been uploaded by users.

This is a nice idea, and has got me am very curious to see whether anyone comes remotely close to creating anything like the above example, we will have to wait and see I guess.