Friday, 9 October 2009

Disney Pixar 'UP' Balloon Stunt

It's normally pretty difficult to hide away from a Disney Pixar movie premier at the best of times, however on Sunday (4th October) I think 'Up' may have raised the bar slightly. Marketing Agency Beatwax carried out an awesome stunt, navigated a hot air balloon through an open Tower Bridge.

Shown in the video above, the balloon which has been making its way around Europe was designed to replicate the popular scene from the movie, where the main character (a retired balloon salesman) ties a hundreds of balloons to his house, and sets off for adventure.


Anonymous said...

Beautiful concept - adored this movie - but I really wanted to see it lift off.. kinda a let down that it was tied down to a boat.